Anyone who is used to conventional industrial goods may find the handling of bars and unpreserved 'fresh cosmetics' irritating at first. But the switch is worth it. The ingredients can thus unfold their full range of effectiveness and the active ingredients are fully available to skin and hair without compromise. For me, both the products themselves and the manufacturing and sales process are ethically, ecologically and economically justifiable. Our eco-balance is impressive. That seems like the right way to a better consumer future and I never tire of preaching my convictions every day. The days of plastic bottles and indifferent consumers should finally come to an end. In addition, the hair with YOUR LOVING NATURE products is easy to fall in love with. So: There is simply no reason not to switch. In July 2020 we were nominated for the German Sustainability Award / Design, and even became a finalist.